John Larigakis directs Boxman Campaign for OfferUp

05 - 2025

Our conceptual comedy king John Larigakis delivers another stroke of surreal brilliance with his latest work for OfferUp! True to his signature style of counterbalancing outlandish, colorful settings with deadpan performances, John’s “Discover Life Outside the Box” campaign perfectly captures the metaphorical twist that makes his commercials so compelling and funny. His art-directed vision transforms the simple concept of buying and selling into imaginative environments filled with memorable characters. The Berlin Commercial Award winner continues to prove why his blend of custom props, practical effects, and physical comedy creates such distinctive storytelling.Thanks to Argonaut for having us on this one!

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